Ground Truth
A blog by Nearmap
From imagery, to insights, to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
Newest
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The role of property intelligence for the real estate industry
Discover how property intelligence has become a crucial tool for all real estate firms, enabling smarter investment decisions and enhanced market strategies through advanced aerial imagery and AI-driven insights.
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Nearmap: covering changing ground
Nearmap and the National Arboretum Canberra.
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A view for growth: the forest and the trees
A visual timeline of the National Arboretum Canberra. Every day our teams on the ground at Nearmap see new stories of change told through images captured by aircraft flying at up to 20,000 feet. (95% of Australia’s population is covered by Nearmap .)
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A new era of innovation and growth
Get familiar with the newly-supercharged brand with Nearmap CEO, Andy Watt.
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How to tackle P&C rating in 2024
Insurers can rate more effectively in 2024 with adaptive strategies enhanced by cutting-edge technology.
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Orchard census: data for growth
Even without specialised geospatial technology knowledge or skills, Australia’s apple and pear growers are gaining new perspectives on their orchards through aerial data and location intelligence.
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ImpactResponse: Prepare for the (Un)expected
With the Nearmap ImpactResponse System, insurers can predict real-time storm impacts, respond swiftly and accurately to damages, and support policyholders during catastrophic and severe weather events.
Discover more!
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimising their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
Events
Meet us in person and demo our products at one of the events we’ll be attending this year.
Webinars
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Newsroom
Get the latest Nearmap scoop by reading what publications are saying about our solution.