Ground Truth
A blog by Nearmap
From imagery, to insights, to answers. Explore the latest posts and new perspectives emerging in the world of location intelligence.All
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The ultimate guide to geospatial data
We explain geospatial data in simple terms — how it’s collected, what it’s used for and how it can benefit your business.
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The difference between aerial and satellite imagery
Learn the differences between aerial and satellite maps and which is best for use in everyday business decisions with geospatial imagery and data.
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Nearmap makes ANZ’s most innovative companies list
Nearmap ImpactResponse, our dedicated aerial imagery program for natural disasters, helped Nearmap be placed on ANZ’s Most Innovative Companies list.
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Capturing more of Australia than ever before
Nearmap is now providing aerial location intelligence in 82 new locations with a focus on regional and rural areas, covering up to 95% of the Australian population.
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AI-powered tech helps re-green australia's suburbs
Nearmap imagery, artificial intelligence, and the vegetation insights these provide, help governments understand, monitor, and improve tree cover across Australia.
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Meet the newest aerial technology solutions
Nearmap, the industry leader in aerial technologies, continues to improve how we shape our livable world with new additions to aerial solutions.
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Tracking green infrastructure in local government
Monitor green infrastructure and changes in tree cover distribution with land surface maps using AI and 3D solutions derived from high quality aerial maps.
Discover more!
Across the globe, GIS professionals are using Nearmap to advance their understanding of the world. Learn more about how these geospatial experts in commercial, government, and insurance sectors are optimising their efficiencies with our solution.Customer Stories
Go behind the scenes with GIS pioneers to see how they’re using Nearmap.
Events
Meet us in person and demo our products at one of the events we’ll be attending this year.
Webinars
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Newsroom
Get the latest Nearmap scoop by reading what publications are saying about our solution.